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Total Expert Launches AI Sales Assistant to Boost Mortgage Lending Productivity

  • News
  • June 12, 2025

Total Expert, a leader in customer engagement software for financial services, has unveiled its AI Sales Assistant at HousingWire’s The Gathering event. Currently in private beta with top lenders, this enterprise-grade AI system enables intelligent, human-like conversations over voice and SMS, designed to enhance mortgage lending workflows and boost productivity

1. AI Sales Assistant: More Than Just a Chatbot

  • Not a basic chatbot but an agentic AI system built for scalable, natural conversations.
  • Successfully completed over 1.5 million mortgage-specific voice calls during beta.
  • Designed to complement loan officers, keeping humans involved in key decision moments.
  • Handles routine outreach and follow-ups to improve efficiency.

2. Core Capabilities Tailored for Lending

  • Proactive outreach triggered by borrower intent signals.
  • High-quality, brand-aligned voice conversations with prospects.
  • Captures borrower data such as goals and application details.
  • Seamless CRM integration with full conversation context.
  • Compliant and secure communications with audit trails.

3. Enhancing Loan Officer Productivity

  • Frees loan officers from repetitive tasks like cold lead follow-ups.
  • Allows focus on relationship-building and closing loans.
  • Improves speed-to-lead and borrower engagement rates.
  • Boosts conversion rates, especially on lower-quality leads.

4. Enterprise-Grade Compliance and Data Security

  • AI models trained independently without using customer data.
  • Meets FinServ data security standards with encryption at rest and in transit.
  • Fully aware of TCPA and mortgage regulations, ensuring compliant communication.
  • Built-in compliance prevents regulatory risks, maintaining lender trust.

5. Early Results and Future Outlook

  • Early beta use shows significant gains in productivity and conversions.
  • Enables refined follow-up cadences and timely engagement.
  • Designed to evolve based on real-world lender feedback and regulatory changes.
  • Customizable to align with lender brand and sales strategies.

6. Industry Demonstration and Access

  • Live demos available at HousingWire: The Gathering, June 8-11.
  • Opportunity for lenders to explore AI-driven sales automation firsthand.

Total Expert’s AI Sales Assistant represents a thoughtful, enterprise-grade AI solution built to transform mortgage lending. By combining human-like voice and SMS interactions with robust compliance and data security, it empowers loan officers to increase productivity and close more loans while maintaining trust and regulatory standards.

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