Richard S. Brown Named Top Advisor in Minnesota for Second Year

Richard S. Brown, CEO and Chairman of JNBA Financial Advisors, has been named the top advisor in Minnesota for the second consecutive year in the Forbes Best-in-State Top Wealth Advisors High Net Worth list. This prestigious recognition highlights his leadership in providing expert wealth management services and the firm’s impressive client retention.

Forbes Best-in-State Top Wealth Advisors

1. SHOOK Research Methodology

• Advisors on the list are ranked based on a combination of quantitative factors such as revenue trends, assets under management, and years of experience, along with qualitative insights drawn from client nominations and interviews.

2. Collective Excellence

• Advisors on the Forbes list collectively oversee $16.7 trillion in assets, making this group stand out for their skill in navigating uncertain market conditions.

3. Impactful Service Models

• Forbes’ R.J. Shook emphasized that the study goes beyond numbers, focusing on whether advisors can provide meaningful, impactful services that are worthy of being recommended to friends and family.

JNBA’s Growth and Client Retention

1. Client-Centered Focus

• JNBA’s long-standing commitment to client advocacy has contributed to a remarkable 97% client retention rate since 2001, underscoring the firm’s dedication to helping clients achieve their financial goals.

2. Continued Expansion

• The firm’s impressive growth is reflected in its $1.6 billion in assets under management, as well as its expansion into new locations in Duluth, Minnesota, and Bonita Springs, Florida.

Richard S. Brown’s recognition as the top advisor in Minnesota for the second consecutive year is a testament to his dedication, leadership, and the strength of the JNBA Financial Advisors team. With a multigenerational approach to wealth management, the firm’s ongoing commitment to providing excellent client service and fostering long-term relationships continues to drive its success.