Forge Launches GameLink and PayLink for Direct Game Monetization

Forge, a leading platform in community-driven game marketing, has unveiled Forge GameLink and Forge PayLink, two powerful tools that enable game developers and publishers to build direct-to-consumer experiences, drive higher engagement, and seamlessly integrate payment processing—all from a single, centralized platform.

Key Announcements

1. Forge GameLink: The All-in-One Game Hub

• A dynamic, Link-in-Bio-style landing page for games.
• Game studios can now:
  • Link to purchase platforms (e.g., Steam).
  • Showcase trailers via YouTube.
  • Create FAQs, countdowns, and community links.
  • Embed quests and loyalty systems from Forge Direct.
• Unlike traditional static websites, GameLink:
  • Offers customization.
  • Updates in real-time.
  • Acts as a fully interactive engagement tool.

2. Forge PayLink: Seamless Monetization

• A frictionless integration with existing in-app purchase flows.
• Enables:
  • Direct listing of SKUs for purchase.
  • Support for Mobile Operator Billing (MOR) and alternative payment methods.
  • Up to 35% increase in revenue with minimal development time.
• PayLink allows game studios to:
  • Retain players through rewards and loyalty.
  • Provide seamless checkout experiences from GameLink or within the app.

Benefits to Game Developers

• Unified Player Experience:
  • Connects content, commerce, and community in one hub.
  • Increases discoverability and interaction.
• Fast Setup and Customization:
  • Launch a GameLink or PayLink experience in minutes.
  • Fully manageable and scalable without extensive technical overhead.
• Scalable Monetization Path:
  • Start free with essential features.
  • Upgrade to Pro tier for:
    • Hosting on custom domains.
    • Access to advanced analytics.
    • Deeper personalization.

Leadership Commentary

“In today’s fragmented digital landscape, it’s critical for game developers to have a unified direct-to-consumer presence,”
— Kun Gao, Co-Founder & CEO, Forge

Gao emphasized that GameLink and PayLink not only simplify the connection between players and games, but also unlock new revenue streams while enhancing player retention and loyalty.

Forge is redefining how games connect with players and monetize their experiences. With GameLink and PayLink, developers can create dynamic, commerce-enabled community hubs that integrate content, payments, and fan engagement effortlessly. As more games seek direct distribution models, Forge offers the modern toolkit needed to thrive in today’s player-first market.

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