SAN MATEO, Calif., December 16, 2025 – SurveyMonkey, the world’s most popular platform for surveys and forms, today announced Lance Ludman is joining its leadership team as chief financial officer. In this role, Ludman will oversee all aspects of the company’s finance function, including financial strategy, planning and analysis, accounting, tax, and treasury.
Ludman is a seasoned finance executive with deep expertise in scaling technology and software companies. He most recently served as CFO at Benevity, the leading provider of corporate purpose software. Prior to that role, he was CFO for DreamBox Learning. Ludman also held leadership roles at Blackbaud (NASDAQ: BLKB) and Lockheed Martin (NYSE: LMT).
“We are absolutely thrilled to welcome Lance as our new CFO,” said Eric Johnson, chief executive officer at SurveyMonkey. ”What truly excites me is his unique leadership style: he maintains a persistent curiosity and business-partnership mindset. His fresh perspective is exactly the kind of financial and strategic leadership we need as we continue to serve our customers and advance our leading position in the market.”
“I could not be more excited to join SurveyMonkey,” said Ludman. “I am drawn to the market opportunity and the company’s recent successes executing against a compelling value creation plan. The leadership team promotes curiosity and innovation in the pursuit of clear business objectives. I look forward to optimizing our processes and enhancing collaboration to propel SurveyMonkey’s next phase of growth.”
About Lance Ludman
Lance joined SurveyMonkey in 2025 and oversees all aspects of the company’s finance function, including financial strategy, planning and analysis, accounting, tax, and treasury. Previously, Lance was CFO at Benevity, the leading provider of corporate purpose software. Prior to that, he was CFO at DreamBox Learning, a private-equity backed K-12 education technology company. From 2010 to 2019, he served in multiple roles at Blackbaud (NASDAQ: BLKB), including CFO for International. His early career included corporate development at Lockheed Martin (NYSE: LMT). He holds an M.A. in International Economics from the George Washington University and a B.A. in Political Science and International Studies from the University of Richmond.
About SurveyMonkey
SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-powered technology, it’s like having a team of expert researchers right at your fingertips. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com.
