A strategic tech appointment in a fast‑growing market
On July 6 2026, amana—widely recognized as the MENA region’s leading neobroker—announced the appointment of Andrey Artamonov as its Chief Technology and Information Officer (CTO & CIO). The move underscores the firm’s intention to upgrade its technology foundation while it pursues further market penetration in the Middle East and North Africa.
The announcement, issued from Dubai, positions Artamonov at the helm of a technology organization that now spans application development, corporate IT, business intelligence, cybersecurity, cloud infrastructure, and platform operations. In his new role, he is expected to tighten the firm’s technical architecture, accelerate product rollout, and ensure the platform can sustain the rapid user growth that amana has experienced over the past few years.
amana’s rise and the neobroker wave
Founded in 2019, amana quickly differentiated itself by offering a mobile‑first trading experience that aggregates more than 6,800 assets—including over 1,200 MENA‑listed equities, U.S. stocks, ETFs, metals, FX, and cryptocurrencies—on a single interface. The platform’s emphasis on transparency and low‑friction execution attracted a user base that now exceeds half a million across the region, a figure that places amana among the most actively used fintech apps in the Middle East.
The neobroker model, which blends brokerage services with digital‑native design, has been a catalyst for retail participation in equity markets that were historically under‑served. In the MENA context, regulatory reforms such as the UAE’s Securities and Commodities Authority (SCA) sandbox and Saudi Arabia’s Capital Market Authority (CMA) fintech licensing have created a fertile environment for digitally native brokers. amana’s growth trajectory reflects both consumer appetite for accessible investing and the region’s broader push toward financial inclusion.
Who is Andrey Artamonov?
Artamonov arrives with more than two decades of fintech experience. He spent 17 years at Devexperts, a globally recognized provider of trading technology, where he served as Chief Technology Officer for nine years. During that tenure, he oversaw an engineering organization of over 700 professionals and was responsible for delivering brokerage platforms, wealth‑management solutions, and high‑frequency trading systems used by banks, broker‑dealers, and institutional investors across North America, Europe, the Middle East, and East Asia.
After leaving Devexperts, Artamonov founded TripleA Digital, a Lisbon‑based consultancy that focuses on automation and artificial‑intelligence solutions for financial and operational workflows. The firm’s niche expertise in AI‑driven automation aligns with the emerging trend of embedding intelligent decision‑making into trading platforms—a capability that amana has hinted at pursuing in its roadmap.
What the appointment signals for amana’s technology stack
- Scalable Cloud Architecture – Artamonov’s background suggests a shift toward a more modular, cloud‑native infrastructure. This would enable rapid scaling of compute resources during market spikes, reduce latency for order execution, and lower operational costs through pay‑as‑you‑go models.
- Enhanced Cybersecurity Posture – With cyber threats escalating across financial services, the new CTO’s mandate includes fortifying the firm’s security framework. Expect a tighter integration of zero‑trust principles, multi‑factor authentication, and real‑time threat analytics.
- Data‑Driven Insights – Leading the business‑intelligence function, Artamonov will likely push for richer analytics pipelines, enabling personalized product recommendations and more granular risk monitoring for both retail and institutional clients.
- AI‑Powered Automation – Leveraging his consultancy experience, the CTO may introduce AI‑powered automation, AI‑based order routing, predictive market alerts, and automated compliance checks—features that can differentiate amana from regional rivals still reliant on legacy rule‑based systems.
- Regulatory Alignment – As the platform expands into new jurisdictions, a robust compliance engine that can adapt to divergent regulatory regimes (e.g., SCA, CMA, DIFC) will be essential. Artamonov’s experience with globally distributed platforms should help streamline cross‑border compliance.
Market impact and competitive dynamics
The neobroker space in the Middle East is becoming increasingly crowded. Competitors such as Sarwa, Fasset, and the newly launched Saudi‑based “Riyadh Trade” are all vying for the same digitally savvy demographic. By strengthening its technology backbone, amana aims to solidify its first‑mover advantage and deepen user stickiness.
From an investor‑relations perspective, the appointment may also be read as a confidence signal to potential backers. While no new funding round was disclosed, the move aligns with a broader trend of fintech firms securing capital by showcasing robust, future‑proof technology leadership. In markets where regulatory approval can hinge on a firm’s operational resilience, a seasoned CTO can be a decisive factor in winning both licenses and partnership deals with traditional financial institutions.
Industry context: AI, cloud, and the next wave of fintech
Globally, fintech firms are converging on three technological pillars: artificial intelligence, cloud computing, and advanced cybersecurity. AI is being used to automate everything from customer onboarding to algorithmic trading. Cloud platforms provide the elasticity needed to handle volatile market activity, while zero‑trust security models protect sensitive financial data.
Artamonov’s career trajectory mirrors this convergence. At Devexperts, he helped build platforms that were among the first to offer low‑latency, API‑driven market data—a capability now considered baseline for high‑frequency traders. At TripleA Digital, his focus on AI‑driven automation reflects the industry’s shift toward intelligent workflow orchestration. By integrating these competencies at amana, the firm positions itself to adopt emerging standards such as Open Banking APIs, real‑time settlement via distributed ledger technology, and next‑generation data‑privacy frameworks.
Outlook: Scaling beyond the MENA core
- Geographic Expansion – The CTO’s mandate includes “supporting the company’s continued growth, and helping scale the business as it expands into new markets.” Potential target markets include North Africa (Morocco, Egypt) and the Gulf Cooperation Council (GCC) states beyond the UAE and Saudi Arabia.
- Product Diversification – With a stronger platform, amana can introduce new asset classes—such as Islamic finance products, structured notes, and tokenized securities—without compromising performance.
- Institutional Services – A more robust infrastructure could enable the firm to offer white‑label brokerage services to banks and wealth‑management firms seeking a digital front‑end, thereby opening a B2B revenue stream.
Executive perspectives
“Technology has always been at the heart of what we do,” said Muhammad Rasoul, CEO of amana. “As we continue to grow, we’re investing in the people who can help us build faster, smarter and at a much larger scale. Andrey has spent his career developing technology for some of the world’s leading financial institutions, and we’re excited to have him join the team as we continue raising the bar for our clients.”
Artamonov echoed the sentiment, noting, “amana has built an impressive platform and a strong brand across the MENA region. I see a real opportunity to build technology that not only supports the company’s growth but also helps set a new standard for investing and trading in the region. I’m excited to get started.”
Conclusion
The appointment of Andrey Artamonov as Chief Technology and Information Officer marks a pivotal moment for amana. By bringing in a leader with a proven track record in large‑scale trading systems, AI‑driven automation, and cloud‑centric architectures, the neobroker is poised to deepen its technical moat, accelerate product innovation, and navigate the increasingly complex regulatory landscape of the MENA region.
If the firm can translate Artamonov’s expertise into tangible platform upgrades, it will likely reinforce its market leadership and set a benchmark for other fintech players looking to scale across emerging markets.
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