The AI-powered retail and ecommerce platform just appointed Gordana Redzovski as Managing Director and Vice President of Revenue, APAC—an aggressive move aimed at capturing a bigger slice of one of the world’s fastest-growing digital commerce markets.

Redzovski brings heavyweight credentials. Over two decades, she’s helped scale retail and fintech operations across five countries, launched payment products, integrated acquisitions, and led massive teams through complex transformations—all while delivering double-digit growth.

She’s held senior roles at Lightspeed Commerce, Rithum (formerly ChannelAdvisor), and Deliveroo, where she made a name for herself in omnichannel strategy and retail media monetization.

“Gordana is a commercial force,” said Ross Andrew Paquette, Maropost’s Founder and CEO. “Her track record in omnichannel retail and fintech speaks for itself—and she’s exactly who we need to scale in APAC.”

Why This Matters

Maropost is positioning itself as the only AI-powered platform unifying ecommerce, retail, customer marketing, merchandising, and support into a single system. It’s a bold claim—but in a fragmented tech stack environment, one that resonates with mid-sized and enterprise merchants alike.

With Redzovski at the helm in APAC, the company is putting real muscle behind its regional strategy. Her work at Lightspeed—where she launched Lightspeed Payments in Australia, oversaw the Vend integration, and drove growth through the chaos of the pandemic—is proof she knows how to lead under pressure. At Rithum, she spearheaded marketplace and retail media monetization across APAC.

“Maropost is solving real problems for ecommerce merchants and retailers,” said Redzovski. “I’m excited to bring that value to more businesses across APAC.”

A Region Ripe for Reinvention

The Asia-Pacific region is a hotbed for ecommerce innovation, but it’s also a patchwork of fast-moving consumer trends, shifting regulations, and wildly different market maturities. That complexity plays to Maropost’s strengths—especially with an executive who’s navigated it before.

The appointment is also a broader signal: Maropost isn’t just dipping its toes in the region. It’s planting a flag.

With AI transforming everything from customer segmentation to support workflows, the company’s all-in-one promise could appeal to retailers tired of bolting together half a dozen tools to run their businesses.

Maropost’s customer-first approach—amplified now by a regionally focused leadership structure—suggests it’s preparing for a deeper competitive play against entrenched players like Salesforce Commerce Cloud, Shopify Plus, and Adobe Commerce, particularly among mid-market merchants who want more integration with less overhead.

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